OYO empowers partner hotels to accept or decline bookings from couples based on local social sensitivities.
OYO New Rules: Major Policy Update for Couples
Hospitality giant OYO has introduced a new check-in policy starting in 2025, with significant implications for unmarried couples. According to the updated rules, unmarried couples will no longer be permitted to check into hotels in certain regions unless they present legal proof of their relationship. The implementation of this policy began in Meerut, Uttar Pradesh, and may expand to other cities based on feedback and local social sensitivities.
Why This Change?
OYO’s decision to enforce this policy stems from feedback received from civil society groups in Meerut. Concerns were raised over the ethical and social implications of allowing unmarried couples to check into hotels. In response, petitions from other cities also urged the company to adopt similar restrictions. Acting on these inputs, OYO rolled out the policy in Meerut with immediate effect, setting a precedent for potential implementation in other areas.
What OYO Says About the Policy
Pawas Sharma, OYO’s Regional Head for North India, emphasized the company’s commitment to providing safe and responsible hospitality. He stated:
“While OYO respects individual freedom, we also acknowledge the need to work collaboratively with local law enforcement and civil society groups in sensitive markets.”
He further added that the policy and its impact will be reviewed periodically to ensure alignment with OYO’s core values.
Aimed at Enhancing Trust and Safety
OYO clarified that the new guidelines aim to:
- Provide a safe experience for families, students, business professionals, and solo travelers.
- Strengthen customer trust and loyalty by adhering to local norms.
- Blacklist hotels found promoting unethical activities.
- Take action against unauthorized properties operating under its platform.
This policy reflects OYO’s broader mission to deliver secure and ethical hospitality services, balancing individual freedom with community expectations.
Impact on Travelers
Unmarried couples planning to book OYO properties in Meerut and potentially other regions must now be prepared to present legal proof of their relationship at check-in. This move underscores a growing trend in the hospitality industry to tailor services based on regional cultural and social sensitivities.
Stay updated for further developments as OYO reviews and refines this policy to address the evolving needs of its customers and communities.